COEN DE WITH

EXPERIENCE

2022 -- Present

Strategy & Operations Manager - Marketplace Efficiency

Uber

  • Managed profit and loss for a €500M+ ARR business; set goals (OKRs) and built models for the main cost drivers.
  • Planned supply and courier availability for the Uber Eats launch in 50+ Dutch cities; kept delivery completion above ~98% while orders grew 6×.
  • Built automated data workflows (pipelines) in Python and SQL, plus Google Sheets dashboards that tracked service quality, spend, and fraud.
  • Designed operating processes to move couriers from freelance to employee status under new laws.
2021

Operations Coordinator

Uber

  • Led courier pay and bonus design; moved day-to-day execution to local teams with automated dashboards.
  • Built live demand and dispatch forecasts and ran special-event runbooks.
  • Trained the team in SQL and Python.
2020

Operations Analyst

Uber

  • Built SQL dashboards that tracked service quality, cost, and fraud.
  • Built scenarios for how courier supply changed with price, and used them to shape the 2020 budget.
  • Supported incident response during the first COVID-19 lockdowns.

EDUCATION

Rotterdam School of Management, Erasmus University

Master of Science (MSc), Innovation Management

GPA 8.3 - Cum Laude

University of Groningen

Bachelor of Science (BSc), Technology Management

GPA 7.5